In this ever-quickening Information Age we are constantly bombarded with data.
Facts, figures, numbers, verbiage and content come at us from every direction. We are overloaded with clutter and confusion. Clear communication breaks through this chaos and transforms raw, unclear information into succint, relevant, and understandable knowledge. True meaning replaces obscurity. Whether visualizing highly complex structures or boiling an abstract notion down to its essence, information design leaves the viewer with effective clarity.
PROJECT: Noble World Banner
INDUSTRY: Full-Service Advertising Agency
AGENCY: Noble & Associates
PROJECT: Coca-Cola Information Architecture
INDUSTRY: Food and Beverage
AGENCY: Marlin Network
PROJECT: Kellogg’s Frozen Griddle Infographic
INDUSTRY: Foodservice
AGENCY: AIchemedia
PROJECT: Land O’ Lakes Website Strategy Diagrams 1
INDUSTRY: National Butter Manufacturer
AGENCY: iMarlin
PROJECT: Land O’ Lakes Website Strategy Diagrams 2
INDUSTRY: National Butter Manufacturer
AGENCY: iMarlin
PROJECT: Land O’ Lakes Website Strategy Diagrams 3
INDUSTRY: National Butter Manufacturer
AGENCY: iMarlin
PROJECT: Assemblies of God Website Information Architecture
INDUSTRY: Denominational Organization
AGENCY: Modus Design
PROJECT: RCSM Experimental Informational Website
INDUSTRY: Theological Studies
AGENCY: Modus Design
PROJECT: iMarlin Strategic Diagrams 1
INDUSTRY: Interactive + New Media Agency
AGENCY: iMarlin
PROJECT: iMarlin Strategic Diagrams 2
INDUSTRY: Interactive + New Media Agency
AGENCY: iMarlin
PROJECT: iMarlin Strategic Diagrams 3
INDUSTRY: Interactive + New Media Agency
AGENCY: iMarlin
PROJECT: New Business Structure + Process
INDUSTRY: Advertising Agency
AGENCY: The Team
PROJECT: Kellogg’s Veggie Protein Infographic
INDUSTRY: Foodservice
AGENCY: AIchemedia
PROJECT: MSU Creativity + Technology Curriculum
INDUSTRY: Higher Education
AGENCY: 723 Design
PROJECT: Land O’ Lakes Online Brand Standards Guide
INDUSTRY: National Butter Manufacturer Website
AGENCY: iMarlin
PROJECT: Research Center Website Information Architecture
INDUSTRY: Academic Research
AGENCY: Modus Design
PROJECT: Web Analytics Dashboards
INDUSTRY: Foodservice
AGENCY: AIchemedia
PROJECT: Martial Concepts Progression
INDUSTRY: Composite Martial Art System
AGENCY: 723 Design
PROJECT: Procter & Gamble Web Style Guide
INDUSTRY: Global House of Cleaning Brands
AGENCY: AIchemedia
PROJECT: BrandMotion Accelerator Process
INDUSTRY: Full-Service Advertising Agency
AGENCY: Noble & Associates
PROJECT: Noble Digital Gear Information Architecture
INDUSTRY: Print-On-Demand Website Software
AGENCY: Noble & Associates
PROJECT: Noble Interactive Process
INDUSTRY: Full-Service Advertising Agency
AGENCY: Noble & Associates
PROJECT: iMarlin Marketing Diagram
INDUSTRY: Interactive + New Media Agency
AGENCY: iMarlin
PROJECT: Design Firm Structure
INDUSTRY: Interactive + New Media Agency
AGENCY: Modus Design
PROJECT: iGility Website Information Architecture
INDUSTRY: Technology Agency
AGENCY: iGility
Jeff Kern of 723 Design is a digital + traditional designer with 25 years experience creating award-winning visual communication for a vast array of clients and categories across a myriad of formats and media. Jeff studied graphic design at Missouri State and Indiana University in both undergraduate and graduate programs, earning BFA and Terminal MFA degrees, respectively, He has worked in small, mid and large-scale advertising agencies as well as full-service graphic design firms, interactive boutiques, and dedicated in-house companies. He spent a year-and-a-half as an assistant professor of graphic design at MSU and continues to engage in freelance design. Jeff actively studies and researches emerging technologies as well as traditional marketing and branding disciplines in order to maintain the relevance of graphic design to contemporary business needs. An active participant in the international poster scene, he also crafts design from social, political and cultural perspectives. Jeff lives and works in Springfield, Missouri with his wife and daughter.
if you’re looking for a visual solution, or just want to talk shop, contact me: admin@723design.com
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